Call out your ideal client here with a contrasting color background
This is where you headline the great big benefit the thing you're selling provides.
Say a little bit about why this program is unique and how it helps them get what they want
Answer an objection they're experiencing right now while reading this
CTA: It's time to (call them out!) and take action on (the thing your program helps them do) so (your person) can (get the benefit your program provides)